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Second Life Podcast: Bobbi Brown


For nearly three decades, the world-renowned makeup artist, beauty titan, best-selling author, and entrepreneur, Bobbi brown, has built a burgeoning beauty empire that transcends time and trends. Brown began her career as a makeup artist in New York City, where she became known for a more natural aesthetic against the highly graphic makeup trends of the time — ultimately marking the beginning of her paving her own path in the industry. 

While working as a professional makeup artist, she created a collection of ten natural shade lipsticks, which launched the billion-dollar brand, Bobbi Brown Cosmetics. Over the next 25 years, she was at the helm of the eponymous brand, before deciding to walk away in 2016. During this time, Brown became the ultimate multi-hyphenate exploring her career as an entrepreneur, creative director, author, and more, launching new businesses, including justBOBBI.com, a digital editorial content site, the ingestible wellness brand Evolution 18, the podcast The Important Things, and a boutique hotel in Montclair, New Jersey called The George. As a trailblazer in the industry, Brown accomplished a lot of firsts, from launching one of the first-ever beauty e-commerce websites in 1996 to becoming the Masterclass’s first beauty instructor. 



Source: www.whowhatwear.com

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